Forget all the rest, the DNA is the kite you want to use when starting your kiteboarding journey. Super easy to set up, extremely safe to use with a wide wind range, and the quickest to relaunch when you are in those sticky situations, the DNA provides the best features that entry level riders are looking for. The DNA takes the platform of the award winning Lithium, so you are guaranteed the best kite that can grow with you from your very first lesson to kite looping and wave riding. New for 2014 is the addition of increased Dacron (an extremely durable material) used throughout the canopy in high wear points. This focus on increased durability, especially for first time riders and schools, is to improve the overall longevity of the DNA used throughout the years. The DNA when combined with the Analog bar and Vox board make for a Perfect Package. Hassle free set up with none of the bells and whistles to get you riding as soon as possible! UNIQUE SELLING POINTS - Plug and play simplicity makes the DNA out of the bag ready to ride. - Instant depower and wind range due to V3 bridle system combined Delta Hybrid Shape insures a safe kite that will maximize the days on the water. - In addition, the Delta Hybrid outline ensures fast and easy Relaunch spending more time riding. KEY FEATURES - Delta Hybrid Design - V3 Bridle - Hardcore Construction - Multi Pump Inflation - Added Dacron for School Tough Durability TARGET USERS - Entry Level riders and Schools looking for an ideal kite to start with but also use beyond their first lessons.